Profile - Digital Marketing Professional

Satya Prakash

Associate Manager – Digital Marketing

Google Search & Display Ads Certified Professional M: 8586096325 Experience in Digital Marketing: 9 Years E: spsatya89@gmail.com Summary With around 9 years of hands-on experience in digital marketing, I specialize in planning impactful campaigns, leading teams, and turning data into insights. My work focuses on generating quality leads, building strong brand presence on social media, improving search rankings, and using smart SEO tactics. Areas of Expertise Include: • Team Management • Google AdWords • Meta Ads (Facebook, Instagram) • Content Planning & Optimization • Search Engine Optimization • Social Media Optimization • WordPress, WooCommerce & Shopify Management • Web Analytics and Reporting Certification: ● I have completed Google Search & Display Ads certification. ● Certified in Google Analytics, Completion ID: 134806091 ● Completed Online Marketing Fundamentals by Google ● Completed SEO Certification from eMarketing institute Technical Skills: Languages: HTML Tools: Google Analytics, Google Search Console, Tag Manager, Event Manager, Screaming Frog SEO Spider Tool, MOZ Bar, SEMrush, GTmetrix, SeoSiteCheckup, Plagiarism Checker, Google Trends etc. Projects Undertaken:

Company 04:

Client : Navarna Bhart Pvt Ltd. Designation : Associate Manager – Digital Marketing Duration     : Dec 2024 to Present Major Projects : BITO | BITO Voice | Navarna Mart | Navarna Group

Description: Handling digital marketing for 4 key projects. I plan strategies, guide the design and video team, and manage paid ads on Meta and Google to boost reach and results. Role & Responsibilities:

• Strategic Planning & Execution: Designed and implemented result-oriented digital marketing strategies tailored to each project’s goals and audience. • Creative Supervision: Guided and collaborated with video editors and graphic designers to ensure content aligns with brand vision and campaign objectives. • Paid Media Management: Managed Meta and Google Ads campaigns, including budgeting, audience targeting, A/B testing, and performance analysis. • Cross-Project Coordination: Worked closely with internal teams and stakeholders to maintain consistent messaging, branding, and campaign timelines across all projects.

Company 03:

Client : Nath & Nath Advertising Designation : Digital Marketing Manager Duration     : July 2020 to Nov 2024 Major Projects : www.ruseducation.in | www.valueplusretail.com | seahawksscuba.in 

Description: Worked on 20+ projects, Managed Team, provided idea and Guidance to graphic and video team, Created Meta and Google ad campaign for multiple clients and achieved insane growth for client businesses. Role & Responsibilities:

• Managed ad Campaigns for Lead Generation, development and execution of google ad strategies that align with the company brand objectives • Social media Paid Marketing & Performance Analysis - Analyze social media performance metrics, identify trends, and optimize campaigns to improve engagement and conversion rates. • Coordinated with content creators, developers, and other stakeholders to ensure website content was correct and optimized for SEO. • Develop and implement link-building strategies to improve website authority and search engine. rankings. • Developed social media content calendars and oversaw the creation and publishing of social media content across various platforms. • Monitor and analyze website traffic and user behavior using web analytics tools, such as Google Analytics, to identify opportunities for optimization and improvement. Company 02: Client : Kloudrac Software Pvt. Ltd. Designation : Digital Marketing Executive Duration     : Nov 2018 to April 2020 Websites         : www.kloudrac.com Description: Worked as a Digital Marketing Executive for Kloudrac and clients of kloudrac, Performing Website Analysis, Competitor analysis, Manual Critical Analysis, SEO, SMO and PPC Campaign etc. Role & Responsibilities: • Develop, implement, and manage digital marketing campaigns to promote products and services. • Preliminary Website Analysis & SEO Recommendations • Did extensive keyword research, Competitor analysis & Manual Critical Analysis • Optimize content for the website and social networking channels such as Facebook, Twitter, LinkedIn, Instagram, YouTube, etc. • Executed social media efforts to improve KPIs, likes, shares, followers, etc. • Set-up & Maintain Google Adwords Campaign for paid marketing. • Track the website traffic flow and provide internal reports regularly Company 01: Client : ThinkRace Technologies Designation : Digital Marketing Executive Duration     : Sep 2016 to Oct 2018 Websites         : www.thinkrace.com Description: Worked as a Digital Marketing Executive for Kloudrac and clients of kloudrac, Performing Website Analysis, Competitor analysis, Manual Critical Analysis, SEO, SMO and PPC Campaign etc. Role & Responsibilities: • Develop, implement, and manage digital marketing campaigns to promote products and services. • Preliminary Website Analysis & SEO Recommendations • Did extensive keyword research, Competitor analysis & Manual Critical Analysis • Optimize content for the website and social networking channels such as Facebook, Twitter, LinkedIn, Instagram, YouTube, etc. • Executed social media efforts to improve KPIs, likes, shares, followers, etc. • Set-up & Maintain Google Adwords Campaign for paid marketing. • Track the website traffic flow and provide internal reports regularly Educational Qualification: Class/Degree College/University BBA         GGSIPU, Delhi, India 12th                 CBSE Board 10th                 CBSE Board Personal Details: Date of Birth 25/06/89

Gender Male

Marital Status Married Passport NXXXXXX

PAN No. CSIPP3679N Declaration: I hereby declare that all the information shared above is true to best of my knowledge and belief. Satya Prakash (Signature)